Protect the oceans, protect the earth
Featured Product
Featured Product
Our original product, Pure Laundry Soap flakes are organic, vegan, and all-natural. Get your clothes clean while being Kind to your clothes, Kind to your skin, and Kind to the Earth.
With PureClean Essentials laundry products, you get:
Kindness In Every Wash
What do we mean when we say “Kindness in Every Wash?”
Kind to your clothes. Detergents use oil to hold fragrance, and that leaves a coating on your clothes that can attract dirt. Detergents also use harsh chemicals that, over time, damage your clothes.
Kind to your skin. Detergents contain harsh petrochemicals that can irritate your skin. They also contain Volatile Organic Compounds, which can irritate your skin, your eyes, and your nose. You won’t find those in our products! Our signature Pure Laundry Soap only contains soap!
Kind to the Earth. Our products, and even our packaging, are made from plant-based renewable resources.
Always kind
Pure Ingredients
Our Pure Laundry Soap is made with Organic Sustainable Palm Oil, Organic Coconut Oil, Organic Sunflower Oil, and Organic Extra Virgin Olive Oil.
Small Batch
Made by hand in North Carolina.
Cruelty Free
Our soap products are made only with plant-based materials and are never tested on animals.